Sweaty Betty NZ Privacy Policy

1. Introduction

Welcome to Sweaty Betty NZ! This Privacy Policy explains how Sweaty Betty NZ ("Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit or make a purchase from sweatybetty.co.nz ("Site") or use our services (collectively, the "Services"). By using any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree with our policies and practices, please do not use our Services.

2. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes to our information practices. If we make any material changes, we will notify you by email (sent to the e-mail address specified in your account) or by means of a notice on this Site prior to the change becoming effective.

3. Information Collection and Use

How We Collect Your Information:

• Directly from you when you provide it to us via our Services.
• Automatically as you navigate through the Site, including usage details, IP addresses, and information collected through cookies and other tracking technologies.
• From third parties, for example, our business partners and service providers.

Types of Personal Information We Collect:

• Contact details such as your name, address, email, and phone number.
• Order information including items purchased, billing and shipping details.
• Account details like your username and password.
• Communication data including customer service interactions.

How We Use Your Information:

• To fulfill your orders and provide customer support.
• To improve and personalize your experience on our Site.
• For marketing purposes, to send you promotional offers and updates.
• To comply with legal obligations and protect our rights and the rights of others.

4. Disclosure of Information

We share your personal information with third parties only in the ways that are described in this Privacy Policy:

• Service providers and business partners who help us conduct business and improve our services.
• When required by law, such as to comply with a subpoena, or similar legal process.
• To any other third party with your prior consent to do so.

5. International Data Transfers

Your information may be transferred to—and maintained on—computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those from your jurisdiction.

6. Cookies and Tracking Technologies

We use cookies, pixels, and other tracking technologies to collect and store information about your interactions with our Services to improve your browsing experience and to enhance site functionality. Below are the specific tracking technologies we use:

• Google Analytics: We use Google Analytics to understand how our customers use the Site. Google Analytics collects information such as how often users visit the Site, what pages they visit, and what other sites they used prior to coming to our Site. We use the information we get from Google Analytics to improve our Site and Services.
• Shopify Cookies: Our store is hosted on Shopify Inc. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Shopify uses cookies to help us understand how our customers use the Site and to enhance your browsing experience.
• Facebook Pixel: This cookie allows us to see information on user website activities including, but not limited to page views, source, and time spent on the website. The information is depersonalized and is displayed as numbers, meaning it cannot be traced back to individuals. This will help protect your privacy. Using Facebook Pixel, we can tailor our marketing to better suit your needs and only display ads that are relevant to you.
• Microsoft Clarity: This tool provides us with behavioral data, heatmaps, and session recordings to help understand how users interact with our Site. This data helps us optimize user experience and improve website functionality. Clarity uses cookies and similar technologies to collect this data.
• Klaviyo: We use Klaviyo for email marketing purposes. Klaviyo tracks how users interact with our emails and website, allowing us to create targeted email campaigns based on user behavior and preferences.

In addition to the tracking technologies listed above, we reserve the right to use other types of tracking technology now available or developed in the future to further enhance and personalize your user experience. These may include, but are not limited to, new cookies, tracking pixels, and other data collection tools.

You can generally activate or later deactivate the use of cookies through a functionality built into your web browser. To learn more about the privacy practices of Google, Shopify, Facebook, Microsoft Clarity, or Klaviyo, or how to opt out of certain uses of your information by these companies, please review their respective privacy policies.

7. Access and Correction of Information

You have the right to access, update, or correct your personal information. Please contact us directly to request access or correction.

8. Rights of Individuals

You have the right to complain about the processing of your personal information and request restriction, deletion, or portability as applicable. Please contact us using the information below if you wish to exercise these rights.

9. Children’s Privacy

Our Services are not intended for children under the age of 16 and we do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16, we will delete that information as quickly as possible.

10. Third-Party Websites and Services

Our Site may include links to other websites whose privacy practices may differ from those of Sweaty Betty NZ. If you submit personal information to any of those sites, your information is governed by their privacy statements.

11. Security and Retention of Your Information

We take reasonable measures to protect your personal information from loss, misuse, unauthorized access, disclosure, alteration, and destruction. We retain your personal information for as long as your account is active or as needed to provide you services.

12. Data Sharing with Parent and Affiliate Companies

As a licensed distributor of Sweaty Betty, a brand owned by Wolverine Worldwide, we may share your personal information with both Sweaty Betty and the parent company Wolverine Worldwide as part of our regular business operations and to provide you with enhanced services. This sharing enables us to provide you with information about products and services, both leisure and lifestyle, which might interest you. It also helps us to streamline operations and improve the effectiveness of our Services.

How We Handle Your Information:

• Data Transfers: We transfer your personal information to our parent company, Wolverine Worldwide, and its subsidiary, Sweaty Betty, in compliance with applicable laws. The data shared includes contact information, order details, and customer preferences.
• Safeguards: We implement safeguards around data transfers to ensure that your personal information is protected according to the standards set out in this privacy policy and applicable laws. This includes the use of contracts and data protection agreements that require our parent and affiliate companies to protect the data they receive.

By using our Services, you agree to the transfer, storage, and processing of your information among our family of companies. We ensure that these transfers are carried out with necessary care and security, and only for the purposes mentioned above.

13. Contact Information

If you have any questions about this Privacy Policy or our privacy practices, please contact us at:

• Email: hello@sweatybetty.co.nz
• Phone: 0800 793289
• Address: 7 Hynds Drive, Rolleston, Canterbury

This Privacy Policy is effective as of 1st August 2024. We encourage you to periodically review this page for the latest information on our privacy practices.